Browsing Książki / rozdziały (Inst. PiZ) by Title

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Browsing Książki / rozdziały (Inst. PiZ) by Title

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  • Managing exchange rate differences for tax purposes 
    Jamroży, Marcin (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    This paper aims to analyze the tax consequences of foreign exchange differences. The taxpayers can choose the method of determining exchange differences for tax purposes according to tax law or according to accounting ...
  • Managing the Competitiveness of Regions 
    Olejniczak, Karolina (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2014)
    Competitiveness of regions depends on the establishment of public administration and the forms of governance. Of great importance is the tendency to cooperation and social responsibility of both the public authorities and ...
  • Manufacturing company as a cybernetic and communication system 
    Baran, Małgorzata (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    The aim of this paper is to show production company as a purposeful system, characterized by goal-seeking behaviour, complexity, probabilistic, with sequential states, and the ability of self-regulation. These features ...
  • Marketing Communications in a Virtual Environment – Opportunities and Challenges for Companies in the Tourism Sector 
    Plata-Alf, Dagmara (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2013)
    The development of communication-information technology has led to the transfer of the communication process to a virtual environment influencing while at the same time providing an opportunity and a challenge for ...
  • Marketing strategies of non-profit organizations in light of value-based marketing 
    Kwak, Wioletta (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    This paper presents the analysis of strategic decisions made by non- profit organizations in the context of value-based marketing. In the process of formulating and realizing the strategy non-profit organizations ...
  • Marketynh u bankach: nawczalnyj posibnyk 
    Britchenko, I.G.; Bielawcew, M.I.; Tiahunowa, N.M. (RWW PUSKU, 2008)
    Podręcznik szkoleniowy przedstawia teorię i naukowe podstawy marketingu w bankach, główne parametry mechanizmów marketingowych z tworzeniem, prowadzeniem i dystrybucją kapitału bankowego, jego narzędzi, produktów, procesów, ...
  • Marketynh u banku : Navchalʹno-metodychnyy posibnyk dlya samostiynoho vyvchennya dystsypliny 
    Nikitin, A.V.; Ivanova, T.H.; Britchenko, I.G.; Momot, O.M. (KNEU, 2010)
    Edukacyjno metodyczny przewodnik do samodzielnej nauki przedmiotu "Marketing w banku" jest przygotowany dla studentów studiujących według planu studiów licencjackich i uczą tego przedmiotu jako przedmiotu do wyboru. Edycja ...
  • Markietingowyje stratiegii prodwiżenija obrazowatielnych usług w nacyonalnom intierniet-prostranstwie Ukrainy: monografija 
    Jewicz, Ju. Ju.; Britchenko, I.G. (OOO «Techserwis», 2014)
    W książce przedstawiono aktualne zagadnienia promocji produktów edukacyjnych w przestrzeni internetowej Ukrainy, promowanie produktów MBA na ukraińskim rynku usług edukacyjnych. Dla nauczycieli, studentów i specjalistów, ...
  • Measures of company internationalization 
    Jankowska, Justyna (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    Company (Enterprise) internationalization is a complex process. In addition, assessment of its proceedings and its degree is not an easy and unambiguous task. This article includes summary of indicators of internationalization ...
  • Mekhanizm gosudarstvennogo upravleniya ustojchivym razvitiem social'no-ekonomicheskoj sistemy Ukrainy 
    Stopochkin, Artem (Wyższa Szkoła Biznesu - National-Louis University, 2017-05-23)
    V monografii issledovany problemy upravleniya ustojchivym razvitiem nacional'nyh social'no-ekonomicheskih sistem. Na osnove provedennyh issledovanij avtorom razrabotan mekhanizm gosudarstvennogo upravleniya ustojchivym ...
  • Mentoring – strategia rozwoju organizacji uczącej się 
    Karwala, Sebastian (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2007)
    These days the competitive advantage of an organization is to a great extent a matter of intellectual capital and it is management. The dynamism of change and globalization are becoming a challenge for many organizations. ...
  • Methodological Aspects of Intra-Organizational Trust Management 
    Stolarska, Diana (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2012)
    Trust management in a company is a relatively new concept in management studies, yet it is attracting increasing attention. So far, interest in trust in the context of commercial organizations has focused mainly on its ...
  • Methods of Organization in Municipal Services 
    Czaplak, Joanna (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2013)
    The article contains an analysis of methods of organization in municipal services in the years 2007-2011 within the sphere of public utility services in Poland. It consists of two parts. The first chapter describes methods ...
  • Metodyka zarządzania aliansem 
    Boćko, Bartosz (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2007)
    Strategic alliance has become an integral aspect of the corporate strategy. However numerous studies show that 70% of alliances fail. In order to create strategic alliance company should take following steps: programming ...
  • Military outsourcing in Poland: lessons learned and prospects for further development 
    Lis, Andrzej (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    The aim of the paper is to discuss the key issues of military outsourcing in Poland. Outlining the theoretical background, the article discusses the nature and scope of military outsourcing. Then the development of ...
  • Modele implementacji strategii przedsiębiorstwa 
    Noga, Gracjana (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2009)
    Implementation strategy successfully is difficult task. Managers need models to guide their actions during implementation. This paper provides a review of strategy implementation model frameworks available in strategy ...
  • Modelirovanie processov ustojchivogo razvitiya nacional'nyh social'no-ehkonomicheskih sistem 
    Sytnik, Inessa; Britchenko, Igor; Stopochkin, Artem (2017-07-27)
    V monografii issledovany problemy upravleniya ustojchivym razvitiem nacional'nyh social'no-ehkonomicheskih sistem. Na osnove provedennyh issledovanij avtorami razrabotany modeli ustojchivogo razvitiya social'no-ehkonomicheskih ...
  • Multicriterial Evaluation of Applying Japanese Management Concepts, Methods and Techniques 
    Podobiński, Mateusz (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2014)
    Japanese management concepts, methods and techniques refer to work organization and improvements to companies’ functioning. They appear in numerous Polish companies, especially in the manufacturing ones. Cultural differences ...
  • Multiparty Negotiations – Research Problems Formulation 
    Kozina, Andrzej (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2012)
    The objective of this paper is to identify crucial research problems occurring in multiparty negotiations. The formulation of those problems is necessary to elaborate methodological framework for the analysis of such ...
  • "Mystery Shopper” in Analysing Service Quality Level and Service Provision Processes in the Hotel Industry in Poland 
    Węglarz, Robert; Morawski, Mieczysław (Wyższa Szkoła Biznesu - National-Louis University and Foundation for the Dissemination of Knowledge and Science “Cognitione”, 2016)
    The article presents the usefulness of an audit Mystery Shopper tool in analyzing the level of hospitality service quality in the hotel industry. The authors also demonstrate the validity and need to verify the quality of ...

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