Intellectual Capital Statement of a Company Operating in a Made to Measure Industry
Ładowanie...
Data
2012
Autorzy
Tytuł czasopisma
ISSN czasopisma
Tytuł tomu
Wydawca
Wyższa Szkoła Biznesu - National-Louis University
Abstrakt
This article is a case study of a company operating in the MTM (Made
to Measure) industry. The main issue of this manuscript is the evaluation
and analysis of a company's intellectual capital in three main areas: human
capital, structural and relational capital. The starting point was the analysis
of the external environment, its opportunities and threats in relation to the
identification of the strategic goals of the company. Against the background of
these considerations, key business processes and desired business success of
a company that contribute to the achievement of defined strategic objectives
were identified. The article used the ICS (Intellectual Capital Statement)
method without going into too much detail in defining this method in order
to limit the size of the manuscript. For a more detailed description of the ICS
method readers should refer to the article [Ujwary-Gil 2012].
Opis
Słowa kluczowe
intellectual capital, human capital, structural capital, relational capital, Intellectual Capital Statement, made to measure, case study
Cytowanie
Business and Non-Profit Organizations Facing Increase Competition and Growing Customers' Demands. Ed. by A. Nalepka, A. Ujwary-Gil. Nowy Sącz : WSB-NLU, cop. 2012. – S. 197-220