Browsing Książki / rozdziały (Inst. PiZ) by Title

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Browsing Książki / rozdziały (Inst. PiZ) by Title

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  • Stach, Przemysław; Staliński, Piotr; Stawicka, Monika (Wyższa Szkoła Biznesu - National-Louis University, 2012)
    Customer satisfaction is shaped by their experience over the whole supplier - customer relation cycle, i.e., throughout a pre-transactional, transactional and post-transactional phase, respectively. Customer service is ...
  • Drabek, Krzysztof (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz and Fundacja Upowszechniająca Wiedzę i Naukę “Cognitione”, 2015)
    One of the basic conditions of autonomy and financial self-sufficiency of the municipalities is conducting a conscious tax policy. The paper discusses the problem of municipal strategies in relation to determining real ...
  • Kozina, Andrzej (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2009)
    The objective of the paper is to discuss the issue of identifying links between negotiations within a company. Such an identification constitutes a substantial step of negotiation planning process. Firstly, the place ...
  • Woźniak, Dariusz (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2010)
    Regional programming methods are fast developing area of interests in Poland. Both, policy decision makers and economists aim to improve the methodology of constructing the best development strategies and operational ...
  • Pater, Beata (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2012)
    This paper contains the analysis and evaluation of image and social communications in national parks in Poland. It is based on the results of research conducted by 'Starcom MediaVest Group "on behalf of the Tatra National ...
  • Szczepaniak, Karolina (Wyższa Szkoła Biznesu - National-Louis University and Foundation for the Dissemination of Knowledge and Science “Cognitione”, 2016)
    Joining the European Union by Poland made it possible for municipalities to acquire resources from the EU funds in order to finance its current and capital expenditure. The objective of this article is to present the impact ...
  • Wojcik-Bubala, Joanna (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz and Fundacja Upowszechniająca Wiedzę i Naukę “Cognitione”, 2015)
    Innovation can be defined differently but it always leads to the invention of a novel solution. Every organization wants to be innovative, but none of them become innovative overnight. It is a process of building a positive ...
  • Ujwary-Gil, Anna (Wyższa Szkoła Biznesu - National Louis University in Nowy Sącz and Foundation for the Dissemination of Knowledge and Science “Cognitione”, 2017)
    The article presents a selected organization from the perspective of its network of relations and ties. The main networks to be analyzed are the information network and the knowledge network, which constitute core elements ...
  • Majowska, Magdalena (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    The purpose of this study is to determine configuration of policies and practices of HRM that are unique for specific types of network organizations. This paper is aimed at developing bases to support HRM complying ...
  • Kwak, Wioletta (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz and Fundacja Upowszechniająca Wiedzę i Naukę “Cognitione”, 2015)
    The aim of the article is to present the instruments of the marketing mix of NGOs in light of empirical research. Marketing mix is the set of instruments for the implementation of marketing strategies of the organization. ...
  • Nowak, Beata (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2009)
    Human capital has always been an extremely important determinant of individual and social progress, but is even more important in an increasingly competitive and knowledge-intensive global economy. To most people, ...
  • Momot, O.M.; Britchenko, Ihor (RVV PUSKU, 2008)
    W monografii przedstawiono teoretyczne i praktyczne aspekty kształtowania, wprowadzenia i przesuwania innowacyjnych zintegrowanych bankowych usług, które pozwalają zwiększyć konkurencyjność zarówno pojedynczych banków i ...
  • Ujwary-Gil, Anna (Academic Publishing International Ltd, 2012)
    The article describes empirical verification of an interesting model – IC Statement (ICS). ICS is an example of a method which emphasizes the European contribution into the developing trend of intellectual capital (IC) ...
  • Ujwary-Gil, Anna; Ross, Łukasz; Kubiś, Agata (Wyższa Szkoła Biznesu - National-Louis University, 2012)
    This article is a case study of a company operating in the MTM (Made to Measure) industry. The main issue of this manuscript is the evaluation and analysis of a company's intellectual capital in three main areas: ...
  • Rybka, Anna (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2013)
    This paper reflects on the characteristics of convertible bonds as a source of financing for the issuer and as a form of capital investment. The author presents certain factors that influence the investment attractiveness ...
  • Jurkowska, Anna (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    Poland has been granted financial support which amounts to nearly 67.3 bln for the period 2007-2013. That amount is designated for various tasks that deal with regional policies and coherence programs. The purpose of ...
  • Ujwary-Gil, Anna (Wyższa Szkoła Biznesu - National-Louis University, 2004)
    Książka składa się z dwóch części. W pierwszej mieszczą się rozważania teoretyczne z obszaru edukacji menedżerskiej i próby odpowiedzi na pytanie, jak kształcić studentów - przyszłych menedżerów, przywódców, pracowników ...
  • Telega, Agnieszka; Telega, Ivan (Wyższa Szkoła Biznesu - National-Louis University w Nowym Sączu, 2009)
    Management of the investment processes in the city should take into account the impact of these investments on spatial order of urban space. Deterioration of spatio-functional structure of the city and devastation of ...
  • Urbańczyk, Agnieszka (Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz, 2011)
    IT Governance makes the IT solutions align with the business. It is currently one of the key objectives of the board. Taking the lead over IT by the board and chief executive officer prevents security breaches, project ...
  • Szyjewski, Grzegorz; Fabisiak, Luiza (Wyższa Szkoła Biznesu - National Louis University in Nowy Sącz and Foundation for the Dissemination of Knowledge and Science “Cognitione”, 2017)
    Modern models of marketing are used as methods of promotion, brand image building and sales support in organizations. All those activities are preceded with mainly ICT tools use. Modern models of marketing can help by ...

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