Baran, Małgorzata2014-04-092014-04-092011Business and non-profit organizations facing increased competition and growing customers’ demands. Ed. by A. Nalepka, A. Ujwary-Gil. Nowy Sącz : WSB-NLU, cop. 2011. - S. 11-21978-83-88421-79-2http://hdl.handle.net/11199/7435The aim of this paper is to show production company as a purposeful system, characterized by goal-seeking behaviour, complexity, probabilistic, with sequential states, and the ability of self-regulation. These features cause that the company may be considered in the context of the cybernetic approach - as a cybernetic system. As the result the company is seen as communication system (network information), where information reduces the indeterminacy and uncertainty of the system.enUznanie autorstwa-Użycie niekomercyjne-Bez utworów zależnych 3.0 PolskabookPart