Browsing Instytut Przedsiębiorczości i Zarządzania by Subject "derived importance"

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Identification and Interpretation of the Importance of Customer Service Satisfaction Factors

Stach, Przemysław; Staliński, Piotr; Stawicka, Monika (Wyższa Szkoła Biznesu - National-Louis University, 2012)

Customer satisfaction is shaped by their experience over the whole supplier - customer relation cycle, i.e., throughout a pre-transactional, transactional and post-transactional phase, respectively. Customer service is ...