(Nowy Sacz School of Business – National-Louis University, 2015) Liang, Chao-Tung; Peng, Li-Pei; Yao, Shu-Nung; Liang, Chaoyun
On the basis of the lack of measurement tools and the research gap regarding social
entrepreneurship, three studies were conducted to develop a new measure of social
enterprise (SE) performance that is empirically valid and easy to administer. The
purpose of this measure was to examine the relationship between entrepreneurs’
personality traits and their perceived SE performance. The results indicated that SE
performance can be assessed using four dimensions: personal issues, social aspects,
business elements, and service programmes. Extraversion positively influenced service
programmes, and openness negatively affected service programmes. Neuroticism
and conscientiousness positively predicted personal issues and service programmes,
and agreeableness positively predicted all dimensions of perceived SE performance.
The results also demonstrated the curvilinear relationship of the U-shaped curve
between neuroticism and personal issues and the social aspects of SE performance.
Furthermore, the results showed the curvilinear relationship of the inverted U-shaped
curve between agreeableness and the four dimensions of SE performance.