Business plan of a small company based on Black Cat coffee house

dc.contributor.advisor	Wołowiec, Tomasz
dc.contributor.author	Bojkiw Olga
dc.date.accessioned	2014-02-23T17:06:26Z
dc.date.available	2014-02-23T17:06:26Z
dc.date.issued	2007
dc.description.abstract	The main purpose of the thesis is presenting the way of opening a new business on the basis of a coffee house “Black Cat”. Business plan as a necessary tool for staring up a business is described as well as marketing plan of “Black Cat”. It consists of the executive summary, company and product profile, customers and competitors description, SWAT analysis, operational planning and organizational structure. It is the body of the whole business plan, as it shows how the business will look like. It contains tables of financial forecasts, cost estimates, operating expenses and profit and loses account. The conclusion shows performance review and the inference of the thesis. It concludes how the Black Cat will operate and shows the factors confirming the profitability of the business.	en
dc.identifier.uri	http://hdl.handle.net/11199/6166
dc.language.iso	en	en
dc.rights	licencja niewyłączna	pl
dc.subject	business plan	en
dc.subject	marketing plan	en
dc.subject	marketing strategy	en
dc.subject	critical success factors	en
dc.subject	customers	en
dc.subject	competitors	en
dc.title	Business plan of a small company based on Black Cat coffee house	en
dc.title.alternative	Biznes plan małego przedsiębiorstwa na podstawie kawiarenki “Czarny Kot”	pl
dc.type	masterThesis	pl

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