A Method of Estimating the Determinant of Enterprise Competetiveness

Ładowanie...
Miniatura

Data

2014

Tytuł czasopisma

ISSN czasopisma

Tytuł tomu

Wydawca

Wyższa Szkoła Biznesu - National-Louis University in Nowy Sącz

Abstrakt

The aim of the article is to propose a method for estimating the determinant of enterprise competitiveness, based on the Competitiveness Integrated Model and the Company Competitiveness Barometer. The article presents a description of The Competitiveness Integrated Model, the current status of research of the Company Competitiveness Barometer, definition and algorithms for estimating the determinant of enterprise competitiveness.

Opis

Słowa kluczowe

competitiveness, competitive potential, strategy of competition, competitive advantage, competitive positioning, determinant of enterprise competitiveness

Cytowanie

Business and Non-Profit Organizations Facing Increased Competition and Growing Customers' Demands. Ed. by A. Nalepka, A. Ujwary-Gil. Nowy Sącz : WSB-NLU, cop. 2014. – S. 113-127